Retailers, Hotels Top Forrester’s Customer Experience Ranking
Only 11% of companies garnered a rating of “excellent” in this year’s Customer Experience Index of large US firms, released by Forrester Research, Inc., and 38% of firms were rated as “poor” or “very...
View ArticleOnline Video More Popular on Weekdays
Nearly two thirds (65%) of online video viewers stream content between 9 am and 5pm Monday through Friday, compared with 51% of viewers who log in between 6am – 8pm on weekends, according to research...
View ArticleTraditional Media Sparks Web Searches for 84% of Digital Influencers
More than eight in 10 “digital influencers” in the areas of beauty, personal health and the environment say they go online to learn more about something of interest after reading or hearing about it in...
View ArticleTop 10 TV Websites – November 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Health & Medical Information Websites – November 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Financial Services Online Advertisers by Image-Based Impressions –...
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleTarget, Wal-Mart, Best Buy Have ‘Best’ Holiday Ads
Asked which retailer has the best holiday TV commercial, consumers ranked Target, Wal-Mart, Best Buy, Macy’s, and Kohl’s as favorites, according to a survey conducted for the NRF’s Retail Advertising...
View ArticleAmex, eBay, IBM Most Trusted for Privacy
American Express, eBay and IBM were rated the top-three most trusted companies for privacy in 2008, at a time when identity theft is top-of-mind and consumers are more concerned than ever about losing...
View ArticleTop 10 Network TV Show Websites – Week Ended 01-10-09
Highlights: ABC’s The Bachelor was the No. 1 TV show website among the broadcast networks. FOX’s America’s Most Wanted was the No. 2 most-visited site, followed by NBC’s The Biggest Loser at No. 3....
View ArticleTop 10 Investment/Finance Websites – December 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticlePC Market Growth Crashes in Q4
Following roughly six years of growth, with the last five averaging 15% increases, worldwide PC shipments were down 0.4% year-on-year in the fourth quarter of 2008 (4Q08), according to IDC’s Worldwide...
View ArticleAutomakers Still High on Global Top 20 Ad List
Despite experiencing the largest overall category drop in ad spending in the third quarter of 2008 (Q308), seven of the top 20 largest global advertisers were car manufacturers, according to Nielsen,...
View ArticleGlobal Ad Spend in Print, TV, Radio Grows 2.9% in Q3 ’08
While the tremors of the financial crisis in mid-2008 impacted almost every industry and region, overall global advertising markets held strong in Q3 2008 to post 2.9% growth in newspapers, magazines,...
View ArticleRetail Outlook 2009: Younger Shoppers to Spend More
More than two-thirds (69%) of US adults plan to spend less at retailers in 2009 than they did in 2008, but 58% of those ages 18-24 plan to spend the same or more, especially at mass merchants,...
View ArticleTop 50 Web Rankings for December: Retail, Shipping Traffic Up
December saw increased traffic to retail sites and gains for shipping and weather properties as Americans shopped for bargains and deals online, sent and waited for packages, and considered travel...
View ArticleTop 10 Community-based Organization Websites – December 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Internet-Advertising Websites – December 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleImage-Based Online Ad Impressions by Industry – December 2008
Note: Nielsen Online, AdRelevance service uses a proprietary methodology for estimating online advertising expenditures and only takes into account image-based technologies and advertising sold per...
View ArticleTop 10 IT/Internet-based Business/Finance Websites – January 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleCredit-Card Mailings Drop 26%; Offers to Wealthy Hold Steady
Credit-card issuers sent a total of 5.4 billion credit card direct mail offers to Americans in 2008, the lowest annual total since 2000 and a 26% plunge from 2007, according to estimates from Mintel...
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